Future Work Centre

The Future Work Centre (FWC) conducts innovative, psychological research about the experience of work. As occupational psychologists they understand that ‘work’ impacts nearly everyone, whether employed or not.

FWC believe that decisions affecting productivity, wellbeing and careers, should be based on solid evidence. Using the science of occupational psychology, underpinned by evidence-based practise, they provide advice, guidance and support to people and organisations. Their research findings, together with actionable insights, are then made freely available.

Created

  • Develop brand identity
  • Website design
  • Iconography
  • Diagram design
  • Video storyboard & production
  • Literature & reports design

The brief was to create a vibrant, contemporary, impactful brand. Inspired by the design and colours of the Future Work Centre logo, an icon approach was developed to deliver a bold and recognisable identity across a variety of media.

Future Work Centre logo
Future Work Centre World of Work
Icon

The employee journey

Icon

The evolving organisation

Icon

The work environment

Icon

The healthy workplace

Icons layout

The clean and simple website was designed to be engaging, inspiring and informative, and used a friendly tone of voice with no technical jargon.

iPad with FWC site on screen
iPhone with FWC site on screen

Two videos with animated icons to reinforce key points were also produced, presented by Dr. Richard A. MacKinnon, Insight Director at FWC, to explain "What do we mean by the World of Work?" and "What is an evidence-based approach?".

The icon-led creative approach meant messaging, data and research stories could be told in a graphically bold, attention grabbing way across literature, reports, white papers, blogs and social media.

FWC Pdf
FWC Pdf
FWC Pdf
FWC Pdf
FWC Pdf
FWC Pdf
FWC Pdf
FWC Pdf
FWC Pdf
FWC Pdf
FWC Pdf
FWC Pdf
FWC diagram
FWC Infographic
FWC graphic

Work shown designed whilst Creative Director at
Resolve Agency

Have a project to discuss?

Would like to view my complete portfolio?

Get in touch