Presteigne Broadcast Hire
Presteigne Broadcast Hire is the premier and largest dry hire company in the broadcasting industry specialising in video, audio and wireless technology for professional productions.
- Brand identity
- Brand guidelines
- 25th year logo design
- Newsletter design
The task was to update the existing brand identity due to a change in name from Presteigne Charter to Presteigne Broadcast Hire.
Working with the Presteigne marketing team a clear understanding was gained of how their technical experts provide information and advice on the best broadcast solutions for their global clients - from concept to delivery.
We wanted to communicate this in the logo designs.
The new identity uses three television screen shapes to represent technology, knowledge and support, with the central screen interlocking the two others to illustrate Presteigne Broadcast Hire's pivotal role in providing solutions to help realise their customers broadcast visions.
Guidelines were also created to ensure brand consistency across their marketing requirements including stationery, signage, vehicles, product labels, and clothing.
To celebrate Presteigne Broadcast Hire's 25 years in business a logo was created in the shape of the numerals two and five highlighting broadcasting events and TV programmes, such as Wimbledon, Formula One, Glastonbury, X Factor, and Coronation Street, together with equipment they supply.
Their printed newsletter 'Presteigne Times' was also designed. With news of the latest projects, it's sent to clients and prospects worldwide.
Work shown designed whilst Creative Director at
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