Severn Glocon Group are advancing the frontiers of valve engineering for performance-critical applications across the energy industry in some of the most challenging onshore, offshore and subsea environments.
The task was to create an innovative sales piece which the global sales teams would use to communicate the breadth of expertise within the Group when meeting with customers.
Working closely with the marketing team a clear understanding was gained of the way the Group operates.
An illustration was created to simply and visually communicate the Group's fully integrated supply channel. Pull out panels, containing division and partner logos, highlighted how each supports the Power & Water, Clean Energy, Process, Topside and Subsea industries across the onshore, offshore and subsea environments.
Rather than a conventional flyer or brochure, a business card sized Z-Card was chosen because of it's unique and innovative way of presenting information.
To further ensure it was retained, the contact details of the local offices for each sales team appeared on the Z-Card covers, creating a memorable leave behind.
Feedback from sales teams worldwide was very positive.
Work shown designed whilst Creative Director at
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